The impact of NaDi-CeRCLe, our third pillar, is multidimensional. Indeed, we aim to have an impact via research and education, impacting both the community and society.
A few initiatives
- Members' involvement in teaching
Prof. Dr. Alain Decop is director of the Certificate in Hotel and Tourism Management (which itself took over from the Interuniversity Certificate in Tourism and Leisure Management organized over 10 years and which trained over 200 professionals)
Learn more about the certificate - Find out about the latest LinkedIn posts
- Co-organization of the RWET
Prof. Dr. Alain Decrop is co-organizer of the RWET. Alain Decrop is the co-organizer (and UNamur official partner) of RWET (Rencontres Wallonnes de l'E-Tourisme which brings together nearly 200 tourism professionals in Namur every year)
- Implication within afm
Prof. Dr. Alain Decrop was President of afm for 2 years (2020-2022) and International Vice-President for 2 years (2022-24). Within this framework, he was able to set up a reflection on the need to develop marketing for a responsible society which resulted in a collaborative work available free of charge on the afm website
- Content creation
A video channel has been created on Youtube of useful resources for marketing research and teaching
- Participation in the Student Film Festival on Consumerism
Along with colleagues from afm, Prof. Dr. Alain Decrop has been part of the Student Film Festival on Consumerism for the past three years. For the past ten years, Prof. Dr. Alain Decrop has been a member of the organizing committee for aStudent Film Festival on Consumption, which aims to showcase the video productions produced by Management students and engineers as part of their various courses. This festival was awarded the afm's Pedagogical Innovation prize in 2022.
- Reflection (currently being pursued) on the image of marketing to the general public
With afm colleagues, Prof. Dr. Alain Decrop is pursuing this reflection, which notably led to an article on The Conversation. Read more
- Implication in the Belgian Marketing Awards
Prof. Dr. Alain Decrop has been a member of the jury of the Belgian Marketing Awards for the past two years, which aims to reward the best marketers, companies and marketing campaigns in Belgium
See the last post on the subject
- Conference appearances
Prof. Dr. Alain Decrop is a regular speaker at conferences
for the general public, particularly in the field of tourism
.