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The impact of NaDI-CeRCLe, our third pillar, is multidimensional. Indeed, we aim to make an impact through research and education, influencing both community and society.

Contact NaDI-CeRCLe Research center for Marketing & Service Management E-mail address Name Question In order to process your request, you must complete all fields marked "optional". When you submit this form, the completed data will be transmitted to UNamur and used to process your request. Learn more about your privacy and your rights Contact and address Prof. Wafa HammediDirectorwafa.hammedi@unamur.be NADI-CeRCLeUniversité de NamurRempart de la Vierge 85000 NamurBelgium Discover the NaDI-CeRCLe research center SVG .cls-1 { fill: #323232; stroke-width: 0px; } Research Excellence See content SVG .cls-1 { fill: #323232; stroke-width: 0px; } Collaborations See content SVG .cls-1 { fill: #323232; stroke-width: 0px; } Impact See content SVG .cls-1 { fill: #323232; stroke-width: 0px; } History See content SVG .cls-1 { fill: #323232; stroke-width: 0px; } Network and community See content SVG .cls-1 { fill: #323232; stroke-width: 0px; } Members See content SVG .cls-1 { fill: #323232; stroke-width: 0px; } Blogs See content

How can teleworking and face-to-face work be reconciled? How can these professional practices be framed to reinforce the innovative and sustainable dimensions of hybrid work? These are the questions that Michel Ajzen, a specialist in organizational management, is tackling as part of his teaching assignments in the Department of Management Sciences at UNamur. His research focuses on hybrid work and organizational innovation, with a transdisciplinary approach aimed at reinventing managerial practices to meet contemporary challenges.

The collaborative economy refers to marketplaces that provide access to goods, services or skills through peer-to-peer exchanges. NADI explores the economic, technological and societal/environmental impacts of these exchanges.

Innovation has become increasingly complex. Developing appropriate solutions to our society's growing challenges requires exploring uncommon sources of solutions and combining the efforts of different stakeholders, including citizens or consumers. Co-innovation and co-creation analyze the methods, tools and governance that foster these participatory and collaborative approaches.

The digital revolution has largely contributed to the development of security and surveillance technologies. While they have sometimes been invented for security purposes, they are not without their questions, particularly when it comes to privacy protection.

Nowadays, the development of software systems and their integration into global business services are extremely challenging undertakings. Today's challenges include unprecedented levels of complexity, a growing number of stakeholders, and the need to master an increasingly wide range of skills, techniques, tools and methods..

New developments in information and communication technologies (ICT) have enabled public organizations to innovate in their internal processes and in the services they offer. In this context, these developments have led to the emergence of e-government and smart city concepts that will modify, and ultimately improve, the way public organizations operate.

Information technologies are deeply involved in shaping the contemporary human condition and its social organization. To a certain extent, these technologies are "micro-politics" that endorse, in their concepts and conceptions, moral and political choices affecting our relations with ourselves, with others and with the world. They are both a social construction and a social constraint.

Faced with technological developments such as Big Data, artificial intelligence, algorithms, the Internet of Things, robots, platforms, cybersecurity, etc., digital education has become a major issue for our society. Educational initiatives are now emerging in a variety of directions, affecting all age groups, in formal and informal educational settings.

Welcome to NaDI-CeRCLe, the Research Center For Marketing and Service Management. Established in 2005 as part of the Faculty of Economics, Social Sciences and Management (EMCP), the Nadi-CeRCLe brings together a dynamic team of faculty members, researchers, doctoral students, and practitioners. Since 2018, CeRCLe has proudly been a founding partner of the Namur Digital Institute (NaDI), driving forward cutting-edge research and collaboration in the digital age.

Our society is undergoing a digital revolution, impacting its organization, but also its practices, and even its values. Most sectors of our society have to integrate this revolution, including eHealth, eGov, eServices, collaborative economy. Solving these challenges requires a transdisciplinary approach including technology, scientific foundations, but also societal, ethical, juridical and economic viewpoints.NADI aims at federating all the UNamur researchers working on the following challenges in 7 research fields: